How Personalization Can Boost Your Sales: A Guide for Marketers Good marketing makes the company look smart. Great marketing makes the customer feel smart. – Joe Chernov Joe Chernov, the VP of the InsightSquared marketing company, was labeled by the AdWeek magazine as one of the creatives in the business that made marketing a more […]
The leading provider of local payment methods, Alternative Payments, brings credit-card and PayPal alternatives to Lime Light’s subscription and campaign management platform. Alternative Payments, a leading global provider of local payment methods and credit card alternatives, has announced a partnership with Lime Light CRM the leading provider of campaign management solutions. With this new partnership, […]
Marketing automation is the future, and the future is now. According to the Gartner research, in 2020 retailers and e-commerce stores will be capable of automating nearly 85% of their customer relationship management. That means that when your customers reach out to you to purchase something from your store, the input of your working force […]
Do you know how many credit cards are there in the world? If we would all take them out of our wallets and lay them on the ground, we would circle the planet Earth for a total of 3.5 times. That’s how much is this payment system popular today. However, this doesn’t mean that it’s […]
By 2018, the ecommerce industry will generate more than 2.5 trillion USD. Although more than half of online shoppers are millennials, the practice of online shopping is rapidly becoming a standard across all generations globally. Only in Europe, more than 65% of internet users shopped online in 2015. However, this market could be even considered […]
Did you know that 91% of B2B clients simply ignore unsolicited inquiries? It’s true. In a hectic world of business, people just don’t have the time to worry about unintelligible pitches that lack focus. In general, business owners are individuals that will research all of their options thoroughly, test every software and service that could […]
Try to remember the last time you clicked on a banner ad. Having some troubles recollecting the exact moment? If your answer is never, guess what – you are not alone. In fact, statistics claim that you are more likely to survive a plane crash than to click on a banner ad. Believe it or […]
1.800 USD. That’s how much online shoppers spend annually, on average, within the United States. 70% of the population shops online at least once a month, and as much as 33% of Americans shop online weekly. With the current rate of development in this sector and with massive market expansion, e-commerce certainly is the future of commerce. And […]
Did you know that, in average, shopping carts get abandoned in 68.63% of the times? While this statistic may present a discouraging fact for small retail owners, the truth is that this rate is alarming even for large enterprises. The reality is that you can undoubtedly utilize your shopping cart system, and increase the number […]
When we speak of Conversion Rate Optimization for Ecommerce, in the year 2016 you should definitely focus your efforts on taking the guesswork out of your user-centric design. This should be your number one priority. It is important that we understand that there are certain standards in the contemporary world of online business. There are […]
